Affirmative Action In Higher Education A Solution To Structural Racis

Governmental policy regarding minorities in society In Higher Education: A Solution To Structural Racism It appears as though the thundering discussion over governmental policy regarding minorities in society has again risen. A significant part of the discussion habitats about training. Pundits seem to accept that an approach to forcefully counter oppression minority bunches is not, at this point vital and, further, serves just to make uncalled for benefits. My paper will examine the subject of governmental policy regarding minorities in society in tutoring for minorities so as to address the issue of governmental policy regarding minorities in society in school confirmations. What is the proof that bolsters contentions for or contentions against governmental policy regarding minorities in society strategies in school confirmations? Governmental policy regarding minorities in society is characterized in Webster's word reference as an approach or program for adjusting the impacts of segregation in the work of training of individuals from specific gatherings. There are a wide range of kinds of favorable position arrangements that nobody appears to address. For instance, there are numerous understudies who get benefits at colleges in light of the fact that their folks or family members are graduated class. Nobody pickets or rallies against this training. Minority bunches are attempting to maintain governmental policy regarding minorities in society in control to make up for the absence of segment and monetary adjusts inside the number of inhabitants in instructive frameworks. A significant emergency confronting American advanced education today is the quickly declining number of Blacks effectively moving on from organizations of advanced education at all levels- - 2-year and 4-year universities, graduate schools, a nd expert schools. Numerous instructors, political pioneers, social equality's gatherings, and other concerned associations have communicated caution as of late about the drop in the level of Black secondary school graduates who go on to 4-yeart universities and past. Albeit more Blacks are acquiring secondary school certificates, the quantity of Black secondary school graduates, ages 18 to 25 years of age, who selected school tumbled from 33.5% in 1976 t 26.1% in 1985 (Lang, Barriers to Blacks, p.510; U.S. Agency of the Census, 1987). Somewhat this decrease in Black school enlistment mirrors a general national decrease in school enlistment. However, the enlistment of the customarily underrepresented minorities has been expanding. Significantly additionally pulverizing is the way that the graduation pace of Blacks from 4-year universities, graduate schools, and expert schools has dropped radically too. What are the purposes behind this circumstance? What can or should be done so as to change these patterns? What are the likely outcomes if these patterns are not changed? Some portion of the issue is urging Black young people to make the progress from secondary school to school. The more pivotal concern, in any case, is getting Black adolescents through school to graduation and into and move on from graduate and expert schools (Wilson, The Black Community in the 1980's, p.459). To start tending to these appropriate inquiries, it is important to look at certain variables that are influencing Blacks in advanced education as of late. Late examination unmistakably shows that the higher steady loss paces of Black understudies are to a great extent owing to their financial foundation and to certain impossible to miss attributes of advanced education establishments. However, it has likewise become evident that when financial elements are controlled, the wearing down pace of Blacks subsequent to selecting school isn't strikingly unique in relation to that of Whites (David, Achievement and Ascription in Admission to an Elite College, p.371). This focuses legitimately to the essentialness of institutional components on the weakening of Black Students after school enlistment. The exploration writing (Astin, 1975, 1982; Christoffel, 1986) further gives explicit clarifications to the excessively huge attribution for Black understudies. Those elements incorporate the scholarly arrangement of Black understudies for advanced education, the accessibility of family assets and access to institutional budgetary guide assets, and the institutional obstructions to access, enlistment, and maintenance. For what reason does approach opportunity in higher instructive establishments keep on being an issue for minorities? For what reason do the maintenance and graduation rates for Blacks keep on declining? Furthermore, what are suitable choices for improving the entrance and maintenance of minorities in foundations of advanced education? These are a portion of the significant inquiries that must be tended to in an efficient exploration plan. The Civil Rights' Movement of the 1950's and 1960's was to some degree a battle to pick up for minorities equivalent access to the country's organizations of higher learning (Lang, Barriers to Blacks, p.514). However, over a fourth of a century later, minorities are still underrepresented, as understudies, workforce,

Corporate Social Responsibility (Gallaher Group PLC ) Essay

Corporate Social Responsibility (Gallaher Group PLC ) - Essay Example One year on, we are starting a yearly procedure of detailing. This report looks at our exercises during 2004 and features the means we plan to take later on. We additionally give a report on how we are performing against targets set a year ago; how we are setting up new execution markers, and clarifying further what we are doing, as we make progress toward consistent improvement in corporate duty. Tobacco, by its very nature, is a dubious business part, and it is significant that we keep on tuning in to the assessments of others and speak with clearness. One of the zones that we perceive is of key significance is correspondence and commitment with those who connect with our business. Input on our way to deal with corporate obligation affirms this is a region where we should keep on centering consideration and, in acknowledgment of this, exchange is a key topic all through this report. I trust that you will discover this report enlightening. We accept that great corporate duty is the sign of an effective association, and we particularly welcome your perspectives, (yourviews@gallaherltd.com). (http://www.gallaher-group.com/corporate/crr.asp) What area does the organization show up under GALLAHER GROUP PLC' principle intention is to build it money inflow from its enormous customers (Tobacco division) in the nations like Austria, Republic of Ireland, Sweden and the UK and underwrite its tasks in worldwide development technique (Thompson, 1999) through fare openings, for example, putting cash in getting different organizations and furthermore going into joint endeavors and business tie ups with organizations all over Europe, the CIS, Africa and the rising Asian monetary area. In the UK, Gallaher Group PLC needs to build its market shares(Irwin, 2000) in the developing worth cigarette segment inside the United Kingdom by keeping expanding its driving situations in the top notch cigarette and stogie advertise fragment. Gallaher Group PLC likewise expects to achieve its objective of balancing its marketing projection with its benefit rates picked up on these volume sales.Gallaher Group PLC additionally fields to vivaciously keep up its top market positions in Austria and the Republic of Ireland by proceeding with its administration methodology of evening out its business volume with benefit rates. Gallaher will execute its arrangements to go into unfamiliar domains particularly in Central and Eastern Europe. Gallaher Group PLC is by and by intending to increment geometrically its territorial market portion(Chisolm, 1981) in the Commonwealth of the Independent States while it is trying harder to build the extent of its brands(Goldman, 1997) advertised in the more expensive and middle markets in this locale. Gallaher Group PLC plans to likewise expand its market positions(Slavin, 1989) in Poland, the Baltics, Africa and the Asia Pacific locale. Close by with this arrangement, Gallaher Group PLC is as of now battling to keep up it present piece of the pie in Sweden's cigarette showcase by likewise actualizing it organization strategy of adjusting its volume deals and benefit proportions. ( Aug, 2006) What large scale

Literature review of Article on Gender Equality

Question: Examine about the Literature survey of an article on sexual orientation correspondence.? Answer: Presentation: The point of the examination is to complete a basic assessment of various diary articles. The point chose for the specific examination is Gender correspondence. Sexual orientation balance or sex populism is the view that decides the way that everybody in the general public ought to get equivalent treatment without separating individuals dependent on their sexes. The article by Nyberg et al. (2015) has been chosen for leading the writing survey. So as to help the contentions put sent by the writers, a few different articles will likewise be assessed in the examination. Understanding and Analysis of Literature: Sexual orientation imbalance stays a significant hindrance to the human turn of events. There are numerous confirmations when young ladies and ladies have caused significant walks yet they to have neglected to pick up sexual orientation fairness. These impediments that the young ladies need to confront, go about as significant wellspring of imbalance. Likewise, ladies are segregated in each part of life including wellbeing, instruction, work advertise and even political portrayals (Verloo 2016). This circumstance has made a negative repercussion for the advancement regarding their abilities and checks their opportunity of decisions too. Disparity because of Gap in Income Level: In the gave perusing, the primary point of view of the contention was to investigate target vocation accomplishment among the people of Sweden. It has been remarked that individuals with higher status in the general public are profited with better wellbeing condition. It has been discovered that there is a hole between the salary level of people of the nation. Partner the money related condition with prosperity, it has been expressed that the men are at a superior condition of wellbeing condition on the grounds that their pay in higher than ladies. In this regard, Malmusi et al. (2014) has additionally demonstrated same reaction that the wellbeing condition differs among people and the principle reason is the disparity in the pay between the people. There are numerous confirmations where it is obvious that ladies are separated with regards to medicinal services. One of the key focuses that can be featured is that for the protection premium also, ladies need to pay higher than that of the men. Segregations have been clear with regards to use of drugs that the ladies need to pay over men. Imbalance in Pay-Scale Structure: Another significant thing called attention to by Nyberg et al. (2015) is that there stays an absence of profession opportunity among the ladies too. In addition, it has likewise been brought up that ladies are paid lesser than that of the men for accomplishing a similar work. For arriving at a specific determination, a subjective investigation had been carried on among certain ladies. It has been discovered that ladies are not favored with regards to advancement in their individual Organizations and whenever advanced, they don't get an equivalent climb in their compensation as someone else of inverse sexual orientation gets. Comparative sort of reaction was watched perusing Theorell et al. (2013) where the ladies are found to endure more pressure and weight at their work place. This work pressure is a joined consequence of inconsistent compensation scale or additional work that they need to do contrast with men at work. There are numerous confirmations where it has been obvious that ladies have extraordinary steps at the work environment yet at the same time with regards to imbalances and segregation, ladies need to endure. Sex disparity at work has drawn consideration of the legislature of nations like USA and UK (Branisa et al. 2013). Center has been made to make an equalization in life among people however there despite everything stays certain circle where the ladies need to endure due to their sex. Disparity at the Work Place: Nyberg et al. (2015) additionally thought of the way that the work done by ladies isn't perceived well and they generally stayed oppressed contrast with men at a similar work place. The hope levels from ladies consistently stay low since they are seen as lacking and inept with regards to their capacity. It has been broadly acknowledged that there remained sexual orientation disparity at the work place. Sexual orientation imbalance despite everything stayed an issue that should be illuminated. There stays an unsolved issue and an imbalanced portrayal at the senior administration at the work place (Branisa et al. 2013). The difficult despite everything stayed unsolved issues and a lopsidedness in the compensation scale just as at the administrative portrayal (Yang and Aldrich 2014). There is plenty of mediations that a business can browse so as to review the disparity at the work. Disparity and biasness has been apparent at the hour of enrollment also. Enrollment process has likewise m ade an obstruction among the ladies to get the correct spot and position where they ought to be. Rather men show signs of improvement position and a higher assignment at the work place than ladies (Waldfogel 2013). Indeed, certain issues have featured on the way that when preparing is given to the representatives of an association, men are favored over ladies with regards to a definitive choice procedure. Moving ladies from the representative situation to the administration position are practically immaterial and somewhat, it is confined (Waldfogel 2013). Every one of these issues are maybe making such a situation at the work place that the ladies are thinking that its hard to keep a healthy lifestyle. End: With the nitty gritty conversation done on the imbalance of sexual orientation, it has been apparent that there still stayed certain regions in social just as political circle where the ladies need to endure as a result of her sex. Such disparity has been persevering since quite a while regardless of undertaking different estimations to expand the quality and balance of the life of female sexual orientation. Sexual orientation imbalance has been a subject of conversation among numerous states and nations and positive methodologies have been made to improve the state of ladies however much has not been made as far as improving the condition. The above made conversation has featured the significant issues that ladies confront or need to look in the contemporary circumstance. There is no uncertainty that there still continues a lopsidedness between the people in social just as political circle that needs genuine consideration. References: Branisa, B., Klasen, S. what's more, Ziegler, M., 2013. Sex imbalance in social organizations and gendered advancement outcomes.World Development,45, pp.252-268. Malmusi, D., Vives, A., Benach, J., and Borrell, C. 2014. Sexual orientation disparities in wellbeing: investigating the commitment of everyday environments in the crossing point of social class.Glob Health Action,7, 23189. Nyberg, A., Hanson, L.L.M., Leineweber, C. what's more, Johansson, G., 2015. Do Predictors of Career Success Differ between Swedish Women and Men? Information from the Swedish Longitudinal Occupational Survey of Health (SLOSH).PloS one,10(10), p.e0140516. Theorell, T., Hammarstrm, A., Gustafsson, P. E., Hanson, L. M., Janlert, U., and Westerlund, H. 2013. Employment strain and burdensome side effects in people: a planned investigation of the working populace in Sweden.Journal of the study of disease transmission and network wellbeing, jech-2012. Verloo, M., 2016. Mainstreaming sexual orientation fairness in Europe. A basic edge examination approach.? ? ?,117(117), pp.11-34. Waldfogel, J., 2013. Women's activist Economics: Then and Now-Gender Inequality and Wages.LERA Resources Demonstration. Yang, T. what's more, Aldrich, H.E., 2014. Whos the chief? Clarifying sex imbalance in innovative teams.American Sociological Review, p. 207.

Compare and Contrast College vs. Home Living free essay sample

Michael Jordan English Comp 1 23 October 13 Compare and Contrast: College living and Home living College is an encounter that we foresee our entire lives. We hear anecdotes about how extraordinary it will be, the means by which well find numerous incredible and assorted companions, and how it will be the best occasions of our lives. What we dont think about is the change from home living to living at school. There will be numerous progressions some great, some awful. Here and there, things will continue as before. These progressions and encounters will help shape our lives and extended our social information. As school moves around perhaps the greatest thing that individuals consider is their flat mate. For the vast majority living at home includes having their own room. This is a significant contrast that is an extreme progress for a few. Having a flat mate includes surrendering certain regions of the space for your flat mate to have as their own. We will compose a custom paper test on Thoroughly analyze: College versus Home Living or on the other hand any comparable subject explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Then again, the distinction at home is that you can compose your room anyway you need without stressing over satisfying others. While having a flat mate an individual additionally must be accommodating of their time and rest. In the event that you are on an alternate calendar, at that point your flat mate, you should regard them by holding your volume down at specific occasions, regardless of whether it’s in the first part of the day or around evening time. Be that as it may, at home you control what time you wake up and hit the hay. There is no compelling reason to stress over upsetting somebody’s rest. While there are consistently negatives while having a flat mate, there are likewise positive things. Having a flat mate permits you to interface with somebody such that you never could with others. At the point when you have a flat mate you take in numerous things from them. Having a flat mate permits you to encounter an unexpected culture in comparison to you are utilized to as your flat mate can show you new nourishments, music, and an entire distinctive lifestyle. Another significant piece of home and quarters living is the restrooms. When living at home, the restroom is where one has the protection to uninhibitedly deal with their regular clean needs. Likewise the restroom at home is all around dealt with on the grounds that there is a parent to tidy it up or to advise the kid to do it. In a dormitory, the washrooms are incredibly unsanitary because of everybody utilizing the office and not tidying up after themselves. One of the advantages of the open restroom is that everybody is happy to share their own clean items, for example, cleanser or body wash, so there will never be a dread of going a day without one of these things. Taking everything into account, when going to live nearby there will be a few things that are fundamentally the same as the home, and yet there will be things that are very unique that one may like or aversion. There will be blended feelings pretty much all the things that we involvement in the change, however over the long haul we will in the end become acclimated to it. These encounters that individuals experience permit them to learn new things and meet individuals with an alternate social foundation. These various associations will assist shape with peopling into who they will be the remainder of their lives.

Delusional Essay Example | Topics and Well Written Essays - 2500 words

Capricious - Essay Example They have done arrangement of tests in research facilities and distributed reports about their discoveries. They have additionally been done in the field of medication. Under the field of medication, psychiatry lies there wherein reports, tests and exhaustive investigations are led to assist patients with mental incapacities and ailments. Typically the ones used to help patients with unfortunate states of mind depend on synthetic medications to facilitate the agony or right certain awkward nature in their cerebrums. Synthetic concoctions are utilized to modify their conduct particularly when the patients are acting outside the standards like being in a mental state. The utilization of medications like for discouraged individuals may have symptoms. Symptoms may influence the patients adversely. Medications may fix the patients and help with their states of mind yet different ailments may emerge in view of reactions. Different organs may conceivably be contrarily influenced as the medi cations may fill in as poisons to those organs like heart, liver, kidney and stomach. The utilization of medications on wellbeing mental patients have been the subject of the book made by Robert Whitaker. Robert Whitaker is a prestigious essayist in the field of science particularly with the clinical field. He even turned into a supervisor for the distributions of the clinical school of Harvard. He distributed different books preceding the one where discussed hallucinations. He had been an honor winning writer and author and a dubious one. His book entitled Anatomy of an Epidemic: Magic Bullets, Psychiatric Drugs, and the Astonishing Rise of Mental Illness in America is a questionable book by Robert Whitaker where he handled dream as the reason for the psychological instability development in USA. Different issues can be associated with fancy and the developing pace of dysfunctional behavior patients and every one of them would be talked about on the paper. Hallucination has been ch aracterized commonly by numerous sources from course readings to word references as the term relates to the deception or condition of protection from the truth as the individual doesn't acknowledge intelligent clarifications. It very well may be utilized in different settings however it is regularly connected with mental conditions like schizophrenia, sorrow and bipolar issue. The previously mentioned mental conditions are diseases which the clinical field has fought during that time utilizing strategies and plans made dependent on long stretches of studies through experimentations. Researchers, specialists and therapists specifically have depended upon those perceptions and investigations recorded by means of distributed logical reports and diaries to confirm the efficacies of the strategies to fix the mental conditions. Whitaker had bantered about those techniques particularly with the utilization of synthetic medications. Concoction drugs are detailed in research centers and made in mass by authorized pharmaceutical organizations as those are perilous if no guidelines are made. Those makers reserve the privilege to make those items dependent on the plans suggested by the specialists who considered specific cases. In spite of their detailed efficacies, they present dangers or dangers to the patients. They have reactions that can attentively influence different pieces of the body. Patients may endure different sicknesses or debilitated invulnerability or specific organs may become harmed in view of those engineered substances being taken in for their mental conditions. Whitaker has been worried about the developing mindset of individuals about medications and how those can fix the states of mental patients considered to

TOEFL Writing Course Lesson One

TOEFL Writing Course Lesson One The Video Lesson Quick SummaryThere are three main styles of questions used in the Independent Writing section of the test:Agree/Disagree (most common)Multiple ChoicePreference (least common)Some obsolete styles not commonly used are:compare/contrastgive advicedescribe a thingopen if The questions generally relate to school, work, or society.Nowadays, the questions are a bit different than how they are depicted in the Official Guide to the TOEFL. Some changes have been observed recently. Basically, they are getting longer.The video (and transcript) contains detailed samples of each question style, and describes how they are structured.Further ReadingFor samples of each question: https://www.toeflresources.com/sample-toefl-essays (stick to the first 24 right now, as they have been modernized).The Official Guide describes these questions on pages 207-209 (5th edition).To stay on top of changes to these question styles discovered after the creation of the video lesson, visit this page : https://www.toeflresources.com/changes-to-the-toefl-in-2018-and-2019HomeworkOpen your Official Guide and go to page 217 to 219. Here you will find a big list of sample questions. Read each one carefully. With a pencil note if the style is M (multiple choice), A (agree/disagree), P (preference) or O (obsolete). In addition, note if the question relates to S (school), W (work) or S (society). Flip through the rest of the book and see if you can find any more question prompts. If a question doesnt fit the above subjects leave a comment below. Note that the 4th edition of the guide also has a big list, but the page numbers are different.Now that you have become familiar with the three question styles and the three subject areas, try creating one question of each type. If you leave them as comments below this post Ill let you know what I think.Next LessonCheck out the course hub to figure out where to go next.Lesson Transcript(Note that the transcript has been edited for clarity )The Three StylesToday were going to get started by talking about the three types of questions you might get in the independent writing section of the TOEFL. There is a lot of incorrect information out there about the independent writing section of the test in a lot of textbooks, so do stick around.Alright, so lets get started by talking about the most frequently used question style. Thats the agree and disagree style. Take a look at the left hand side of your screen for a classic example of this question Style.On the screen:Do you agree or disagree with the following statement?“Overall, the widespread use of the internethas a mostly positive effect on life in todays world. Use specific reasons and details to support your opinion.This one always starts by asking if you agree or disagree with a statement and then it gives you a short statement of fact about the world.Next, take a look at the right hand side of your screen. Now this is a more recent style which has been showing up since about 2018.On the screen:Do you agree or disagree with the following statement? People communicate with each other less than in the past because of the popularity of television.Use specific reasons and examples to support your answer. Make sure to use your own words. Donotuse memorized examples.It starts the same with the same question and also gives a statement of fact about the world. But then it has a couple of new sentences at the end about using memorized examples. Now dont panic if you see that. Its nothing really important, and is just telling you not to use a complete personal example that your teacher asked you to memorize in advance of the test. Id say you probably have about a 50% chance of seeing this style on test day and a 50% chance of just seeing the totally old style question.Alright, lets move on to the second style. This is the multiple choice style. Again, take a look at the classic version on the left.On the screen:Which do you think is the most important reason to attend college or university?new experiencescareer preparationincreased knowledgeUse reasons and examples to support your answer. This style starts with a simple question and then it gives you three or four choices, and then ends by asking you to use reasons and examples to support your answer. But take a look at the right hand side now for a newer version of this style.On the screen:In both our personal lives and our work lives, we often face challenges that seem very difficult to deal with. However, it is critically important that we are able to overcome them. When you face problems like this in your own life, what do you feel is the best way to solve them?asking someone with relevant experience for advicefinding information about the problem using the Internettaking a long time to think about the problem aloneUse specific reasons and examples to support your answer. Make sure to use your own words. Donotuse memorized examples.Instead of just having a simple question yo u have pretty much a whole paragraph here. The question still comes at the end, but you really do need to read these first few sentences before you can actually understand what the question is asking. And the 30 minutes you get for this task is ticking away as you actually read the question. Not only that, but the options given are much longer. Here the options given might be an entire sentence or a pretty long sentence fragment, whereas in the old style you might get one word or two words. And just to make things even longer Ive added in that warning about memorizing examples,You might get one of the old short ones, or you might get one of these long ones but I think its more likely youll get the long version.Finally, the last question style, referred to as a preference style, is kind of like a multiple choice question, but with just two options. One example is on the left hand side of the screen:On the screen:Some people think that the government should use extra money to fund pro grams to improve the environment. Others think that it is better for the government to spend money to support artistic programs.Which option do you prefer?Use specific reasons and examples to support your answer.But take a look at the right hand side for a slightly structure for this style.On the screen:Nowadays, many companies encourage their employees to work from home using the Internet, instead of requiring them to actually come to the companys office. Do you think this is a good idea? Why or why not?Use specific reasons and examples to support your answer. Make sure to use your own words. Donotuse memorized examples.The phrasing here is a little bit different, but its still asking for your preference and you still have just two options to choose from basically working from home or going to the office. Youre writing pretty much the same essay but just dont be surprised if the phrasing is a little bit different than expected.A few days ago I put out a survey on Facebook YouTub e and Twitter asking as many students as possible to tell me what kind of question and they got if they had taken the test in the last six months. Heres what they told me. 45% of them said they got an agree/disagree style question. 30% said they got a multiple choice question. 25% said they got a preference question. That means agree/disagree is the most likely type youre going to get, but basically you need to study all three styles.The Obsolete StylesNow, very quickly I want to talk about a few obsolete question styles. Im mentioning these very quickly because they do show up in a lot of TOEFL textbooks.These include the compare-and-contrast style question that goes something like this: compare and contrast the value of knowledge gained from books and that from real life experiences.It also includes the giving advice style question. Like, your friend is having trouble participating in class discussions. What advice would you give him?Likewise, you are probably not going to see so-called describe questions. Like describe the characteristics of a great co-worker.Finally, I dont think youre going to get open if questions, like if you can visit any country in the world which one would you choose. Things could change and I could be wrong, so be prepared for anything, but Im telling you strongly I dont think youre going to get a question that looks like one of these Styles. If the textbook or website youre using contains these questions its probably old or its probably just badly written.Subject MatterAlright, the last thing I want to mention about these questions are the three main subject areas. I think the absolute most frequent subject area is school. So you might get questions about things like picking classes, you might get questions about teaching styles, styles of learning, or working with classmates. You might get questions about academic skills and the kind of stuff stuff that relates to what you do in class or on campus.You might also get questions related to work. That is questions about how to work best with colleagues, questions that relate to picking a career, questions that relate to workplace professional skills, and maybe wages and salaries and that sort of thing.And then the last and this is the most broad category, is questions about society. So you might get questions about family, questions about whats best for children, the effect of technology, people in your neighborhood, questions about the media and the internet and that sort of thing.I should mention here that youre never going to get anything controversial. There will never be a question about drugs, or religion, or gender and there never will be so. You know a lot of teachers kind of like to spice up their lessons with controversial questions. Tell them to stop doing that if you really want to be serious about your prep.Wrap-upThat brings us to the end of this lesson. I hope you learned something about the questions youre going to get on the test. I do enco urage you to visit the course page at TOEFLresources.com for some homework and further reading.

Career mapping How to become an executive in the next 5 years Hult Blog

A question most business students and ambitious professionals reflect on is â€Å"Where do I see myself in five years?† In an age of entrepreneurship, you may be drawn to the idea of launching your own business. Or maybe you see yourself in the executive seat of an existing, successful corporation. But how do you get there? As many CEOs are likely to tell you, it isn’t often a straightforward climb. Career mapping involves setting goals and developing skills with a clear progression plan to get yourself where you want to be. And if your goal is to progress to a senior executive position, there are a number of practical steps that can accelerate your journey up the ladder. Corporate advisor, investor, and entrepreneur Kenneth â€Å"Hap† Klopp always knew he wanted to run a business. During an interview for an entry-level role at Procter Gamble as a freshMBA grad, he was asked where he saw himself in five years. He responded that he expected to be the president of the company. Hap went on to serve as the President and CEO of The North Face for over 20 years. Today, we’re delighted to have him as a professor at Hult. In his recent webinar, Hap expands on the steps you need to take to get to where you want to be. He shares his own story as well as anecdotes of the successes—and failures—of companies and CEOs around the world. In this post, we summarize Haps advice in 6 steps. If youd like to watch his webinar and learn more practical tips for mapping your own executive path, you can watch it here: Find the right entry-level role The majority of large company CEOs aren’t brought in as outsiders. Most work their way up internally. Positioning yourself in the right role—and succession of roles—within your company can set you on the right path to the executive suite. Future CEOs often map their career trajectory through substantial operational roles, sometimes running large or international divisions of the company before taking the top job. In some cases, a strong financial background can be an asset. Nearly half of Fortune 100 CEOs previously served as a divisional CFO. Former McKinsey consultants have the best odds of becoming CEOs. Alternatively, launching your career at a major consultancy can help you quickly develop the adaptability and practical breadth of experience that’s highly desirable in an executive position. In fact, a USA Today study found that former McKinsey consultants have the best odds of becoming the CEO of a public company. Earn recognition (and reputation) for the right reasons Wherever you currently are on the corporate ladder, the best way to position yourself to take the next step up is to earn recognition internally for your initiative. Be the first to volunteer for new opportunities, such as leading task forces or serving on corporate committees. Doing this well can build your skills and credibility, earning you recognition beyond the job you do every day at your desk. A can-do attitude will help you to develop a network of advocates and influential references from within the business, keeping your name at the front of their minds when the next big opportunity arises. Taking on assignments that require travel or relocation can be particularly beneficial, not only as a demonstration of your commitment, but also as an opportunity to gain international or travel experience—something expected of future CEOs. Taking on assignments that require travel or relocation can be beneficial to your career. Another way to get recognized is to identify an executive mentor and asking to shadow them. This can be an invaluable opportunity to get to know them personally, seek their advice, and experience the day-to-day life of a CEO. But to make sure it’s a beneficial experience for you both, it’s important to demonstrate the value you offer in return. Perhaps it’s consumer insight from a younger generation, or maybe it’s extra support on an important pitch. Develop the characteristics of a leader Successful business leaders need more than just business acumen. In today’s business environment, you’ll need the people skills—soft skills—to get the most out of the teams you aspire to lead. It’s essential to be able to communicate your ideas clearly and persuasively, often in front of large and influential groups of people. Good leaders are good presenters. Embrace any opportunity you have to create and deliver presentations. The more you do, the easier it becomes. Good leaders are good presenters. Another key characteristic is emotional intelligence (also known as emotional quotient, or EQ). Emotionally intelligent people are self-aware and in control of their emotions, and they’re also good listeners. Practice your active listening skills and also be sensitive to the non-verbal cues colleagues may be giving you. Of course, leadership isn’t just about talking. Good leaders walk the walk too, actively contributing to the success of the team. â€Å"A leader is someone who says ‘I will’ and then does it. A leader is not someone who just talks about getting things done—they contribute all the time.† -Hap Klopp, Hult professor and 20-year Founder/President/CEO ofThe North Face Cultivate your personal brand Think about what drives you personally and professionally. Maybe it’s a passion for new technology. Or maybe it’s a love for nature or an interest in sustainability. These are your personal brand values. And just like a company’s brand, these are the values that differentiate you and drive your success. Surround yourself at work with like-minded ambitious colleagues who reflect your brand values. Youll develop more meaningful and motivating workplace connections. And you’ll benefit from a â€Å"brand halo† effect that can improve your profile as a valuable team member with leadership potential. Your online presence is a public display of your personal brand. pub pub Outside of work, remember that your online presence is a public display of your personal brand. If a company is going to consider you for an executive role, theyll definitely look you up online. If you’re seeking a new role or positioning yourself for a promotion, do an online search for your name first. Make sure your public social profiles are consistent with your brand values. â€Å"What is your DNA? When you wake up in the morning, what do you think about? What are you so uniquely good at that you can give 120% when nobody else can? That is what you should develop your personal brand around.† Hap Klopp, Hult Professor and 20-year President and CEO of The North Face Form good relationships with executive recruitment firms Being recognized by the right recruitment firms can be an important way to position yourself beyond middle management. Top executive firms get access to some of the most desirable positions. Get to know an experienced executive â€Å"headhunter† on a personal level. This can make it easier to secure an introduction to the board of a leading company. Strong candidates for senior executive roles will want to get themselves known by big firms such as Korn Ferry, Russell Reynolds, or Boyden. Think about your particular area of interest or expertise. It’s also worthwhile seeking out specialist recruiters who may have executive roles tailored to your specific skills. Expand your knowledge with a business degree Gaining the right academic credentials can sometimes be the key to an executive-level role. In fact, over 40% of the CEOs of Fortune 100 companies have MBAs, and over half studied business, economics, or accounting as undergraduates. If your academic background isn’t within business, an MBA can help you to gain the broad, fundamental knowledge you need to stand out. If you already have several years of practical career experience, an Executive MBA can broaden your knowledge of the wider world of business, so you don’t become siloed in your particular discipline and stagnate, rather than moving up. Over 40% of the CEOs of Fortune 100 companies have MBAs. The world of business is becoming more globalized. Going to business school can help you to quickly build an international network.And to develop the cross-cultural understanding that’s essential for a leadership role in a global company. And as you’re creating your own five-year career map, Hult’s global one-year programs are designed to fit into your timeline. To hear Haps story and learn more practical tips for mapping your own executive path, you can watch the webinar here. Find out more about Hult's business degrees Did you know? Hult has developed its own career mapping tool. Want to know how to achieve your dream job? Or what the best paying options for your skillset are? Find out here. Try Hult's career mapper tool Read more about Hult’s MBA admissions process. Step up your game with executive education at Ashridge agile business school. To find out more, take a look at our blog From Hult to Apple: The journey of an entrepreneur, or firm up your exec career footing with a Masters in International Business from Hult. Download a brochure or get in touch today to find out how Hult can help you learn everything about the business world, the future, and yourself. Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. 📠¸: @jasminmanzano . Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. 📠¸: @jasminmanzano . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interests—students who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? 📠¸: @iambrunadiniz . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interests—students who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? 📠¸: @iambrunadiniz . We’re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, we’re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approach—Hult offers a student experience like no other. . We’re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, we’re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approach—Hult offers a student experience like no other. . â€Å"I’m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . â€Å"I’m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . â€Å"I’m excited for the future—especially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. We’re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.â€Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021 Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . â€Å"I’m excited for the future—especially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. We’re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.â€Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021"> During the final days of 2019, you probably reflected on what you’ve accomplished this year—and even this decade—and what you’d like to achieve in 2020. Let us know in the comments below. During the final days of 2019, you probably reflected on what you’ve accomplished this year—and even this decade—and what you’d like to achieve in 2020. Let us know in the comments below. â€Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. I’ve completely reversed my leadership style—the result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and I’ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources I’ll get there.† . Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . â€Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. I’ve completely reversed my leadership style—the result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and I’ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources I’ll get there.† . Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . â€Å"It was now or never. I knew that I’d have likely stayed in my neighborhood for years to come if I didn’t take this opportunity. I’d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. I’ve come back a more culturally aware, well-versed person. I’ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. I’m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ‘right’ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.† . Dwayne Logan, Jnr. American MBA Class of 2019 . â€Å"It was now or never. I knew that I’d have likely stayed in my neighborhood for years to come if I didn’t take this opportunity. I’d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. I’ve come back a more culturally aware, well-versed person. I’ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. I’m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ‘right’ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.† . Dwayne Logan, Jnr. American MBA Class of 2019 . Happy New Year, Hultians! . Happy New Year, Hultians! .

Images of the Nude Male in European Art Essay - 706 Words

The human body, especially the nude male figure, has been a subject of art since the first scratching appeared on cave walls. Stick figures with phalluses denoted the male, procreation and dominance. Archeologists have found evidences proving that the male nude appeared in Egypt in the early Dynastic periods and in early Mesopotamia four thousand years ago. The Greek made the nude into art, and we, the Americans, made it into something commonly referred to as pornography. Until today, nude is still a major subject in art that everyone would have seen a few times, either in display cases of a museum or in greater numbers of male underwear ads. Myself being a boy of the old capital of Vietnam, I grew up with such statues in the†¦show more content†¦In Greek culture, the image of Apollo was believed an archetypal idea for male physical beauty. Unsurprisingly, his female counterpart was Venus. The statue was found in Rome during the 15th century, and you can see the pose is repeatedly used in painting and sculpture over centuries. Many fashion designers are favoring this pose, languid leaner, exists in classical art alongside more heroic models of male beauty (Bordo 406). Apollo stands there solidly, with left hand raising high; his body projects strength, solidity; hes no male waif (Bordo 392). He calmly looks straight at you as i f daring you to offend him. And of course, his penis is invisible, a symbol of malehood. Unlike the Romans, the Greek had no problem with getting naked. They did not cover their private parts with a leaf or clothes, they showed it all. One of the most famous statues of all time is the statue of David of Michelangelo. David stands 13 feet 5 inches high. The creation of the piece happened during the Renaissance, the rebirth of classical ideas. At that time, Florence needed a centerpiece to represent the city. The colossal piece of marble had been awaiting a sculptor who could do something with it for many years. Inside this piece of marble, Michelangelo saw young and powerful David. The image of David was chose to reflect theShow MoreRelatedChapter 3 Summary, Ways of Seeing Essay705 Words   |  3 Pagesof his book, â€Å"Ways of Seeing†, John Berger argues that in western nude art and present day media, that women are largely shown and treated as objects upon whom power is asserted by men either as figures in the canvas or as spectators. Berger’s purpose is to make readers aware of how the perception of women in the art so that they will recognize the evolution of western cultured art. Berger begins by claiming that in nude art the â€Å"presence† of a man is that of an actor who asserts his power overRead MoreImpact Of Pop Art1448 Words   |  6 Pagesâ€Å"THE MALE GAZE AS DEPICTED IN TOM WESSELMANN’S POP ART† Christopher Zacherl ARTH 3340: Art of the United States November 20, 2017 In the 1960s, pop art represented the attempt to return to a more objective, universally acceptable form of art following the dominance of the highly personal Abstract Expressionism in the United States and Europe. It was considered very radical compared to what the art world had seen in the 40s and 50s, rejecting the supremacy of the â€Å"high art† of theRead MoreThe Period Of Greek Art866 Words   |  4 PagesMidterm Throughout the times in Greek art, Archaic, Classical and Hellenistic periods have changed overtime from the sculptures in the form, style, and symmetry. The Archaic period lasted from 700 to 500 BCE and the sculptures haven’t yet mastered in sculpting showing realism. Their style of sculpting was similar to the Egyptians in the way that they made the bodies of the sculptures rigid with both arms on their sides and with a foot stepped forward (Greek Archaic Art). By the end of the Archaic periodRead MoreEssay on Advertisement: Greek Statue and Perfume1462 Words   |  6 Pageseyes catch an image of a nude man holding a clothed woman. The man has a muscular body and is effortlessly supporting the woman whos body is arched backwards, her arms hang in a swan-like manner. On the ground by her left foot lays a paint palette and her right hand is grasping a paint brush. The room that they are in appears to be a studio with press board floors, brick walls, and old unfinished wooden workbenches draped in cloth. The woman is painting a canvas with the image of the nude man. The foregroundRead MoreArt Critique : The Painting Of The Mi a Will Be Portrait Of Catherine Coustard 764 Words   |  4 PagesKarina Silverstein Philosophy of Art 11/18/2015 Art Critique The paintings that I will be talking about from the MIA will be Portrait of Catherine Coustard (1673-1728), by Nicolas de Largilliere, Diogenes (17th century), by Johann Carl Loth, LES FLANEUSES (2008) by Ghada Amer, and Portrait of Lucia Wijbrants (1638-1719), by Gabriel Metsu. My critique will be from the perspective of Berger. when captions are added to a painting, it impacts the viewer and changes the meaning of the painting itselfRead MoreFeminism in the Western World1342 Words   |  5 Pagescontrol of their own body image or if this idea of female empowerment is actually an illusion. BODY In order to discover the position of the current power balance regarding female body image it is necessary to review it within a historical context. Within the history of art the gender power imbalance is most startling especially in reference to the nude. Berger(1972) describes the European oil paintings of the Renaissance period as created for the pleasure of the male spectator. Paintings of thisRead MoreRenoirs Depection of Women in 19th Century Art2089 Words   |  9 PagesRenoir’s Depiction of Women in 19th Century Art The societal view of men verses women depicted in artwork during the nineteenth century differs from today’s view on the same subject. Pierre-Auguste Renoir (1841-1919), an impressionist painter in the European Arts, began his career in the early 1860’s. Many of the impressionistic painters of this time focused their paintings on landscapes, flower pieces and still-life works. Renoir’s work was mainly focused on portraits, largely female portraitsRead MoreANALYSIS OF ANGELICA KAUFFMAN ‘TELEMACHUS ON HIS RETURN TO HIS MOTHER’ 1770-1780 OIL ON CANVAS 1325 Words   |  6 PagesEngland’s John Locke who advanced the concept of â€Å"empiricism†. This denotes that accepting knowledge of matters of fact descends from experience and personal involvement1. Locke’s concept assisted the improvements of microscopes and telescopes allowing art students in the French academy to observe real life1. Science and experience influenced painti ng more so in Neo-Classicalism. Locke fought for people’s rights and the power or â€Å"contract† between the ruler and the ruled. Reasoning that â€Å"the Light inRead MoreThe Discovery Of America By Jan Van Der Straet1987 Words   |  8 Pagesrelationship between the Europeans of the Old World and the indigenous people of the New World. Exoticism, anxiety, and absurd speculation would fuel the European knowledge of the Americas during the late 15th and early 16th centuries. The drawing titled America by Jan Van der Straet, is a classic example of how Europeans used outlandish notions about indigenous Americans to distance themselves from these natives and thus, establish European superiority. Ultimately, Jan van der Straet’s image supports and justifiesRead MoreImpressionism And Its Impression On Modern Art1181 Words   |  5 PagesAnd its Impression on Modern Art One of the earliest forms of communication and documentation was art, from cave paintings, to Egyptian Hieroglyphs, to Renaissance portraits. Throughout the beginning of time, artistic style has evolved, and is still continuing to evolve. One early impact on Modern Art was Impressionism. Impressionism was defined as French nineteenth century art movement between 1867 and 1886 that marks the momentary break from tradition in European painting. In the middle of the

My Life Concept Project Report - 923 Words

The intention of this proposal is to explore the proposed topic of my Whole Life Concept project report. My proposed passion, how I will turn that passion into a career, the goals and impacts I aspire to achieve in that career and the research, education and skills required to confirm my passion and achieve my intended career will all be explored. My passion is the physical structures and mechanics of the body; I am fascinated with how the body moves, the structures that support it, the joints that facilitate free movement and the muscles, tendons and ligaments that are strong yet allow for the most delicate of movement. More specifically I have great interest in the structure and movement of limbs. I have completed some initial research on the topic of my passion. I worked for 5 years assisting and teaching individuals with disabilities to ride horses which allowed me to gain an understanding of the mechanics of the body. I will further explore my passion by conducting research into the field of prosthetics through online sources and communication with individuals in the field. My ideal field is research and design of prosthetics, specifically working on a team that designs prosthetic limbs and joints. Working in such a field would allow me to focus on my passion of the mechanics of the body. While also giving me the ability to work with designing the newest technology. Working in research also allows me to work in a team which enables me to explore areas outside my ownShow MoreRelatedMy Plan For A Capstone Project1139 Words   |  5 Pagesallowed me to complete my capstone project. I have learned many concepts that help me to successfully finish with my entire program. To prepare such a capstone project, it is indispensable to have some skills and knowledge. I received that knowledge from the course I had at SNHU. I got the project management skills. I now have knowledge of the healthcare informatics. 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Hiroshima And Nagasaki And Hiroshima - 1181 Words

Hiroshima and Nagasaki Hiroshima and Nagasaki most known cities in Japan for the explosion of the two atomic bombs(Little Boy and Fat Man)The world changed irrevocably 70 years ago,on August 6,1945 when the United States dropped the first nuclear (bomb) weapon in the history of the civilian population of Hiroshima ,Japan.Three days later ,the second and ,to date ,final atomic weapon used against human targets was dropped on Nagasaki ,Japan.Hundred of thousands were killed.Many horrifically burned ,and thousands suffered the long-term impacts of radiation poisoning.While the world was avoided nuclear attacks since those two days in 1945,the potential for nuclear devastation is forever banging over the United States. Bombing of Hiroshima and Nagasaki[(www.democracynow.org)Title Hiroshima and Nagasaki]-On August 6,1925,during World War II(1939-1945),an American B-29 bomb dropped the world’s first deployed atomic bomb over the Japanese city of Hiroshima.The explosion wiped out 90% of the city and immediately killed 80,000 people;tens of thousands more would later die of radiation exposure.Three days later ,a second B-29 dropped another A-bomb on Nagasaki,killing estimated 40,000 people.Japan’s Emperor Hirohito announced his r country’s unconditional surrender in World War II in a radio address on August 15,citing the devastating power of â€Å"a new and most cruel bomb.†By the time of the Trinity test,the allied powers had already defeated Germany in Europe.Japan however,vowed toShow MoreRelatedHiroshima And Nagasaki And Hiroshima1353 Words   |  6 Pagesin fifth grade who had survived the tragedy of Hiroshima in 1945. Both Hiroshima and Nagasaki were bombings of Japanese cities by the United States during World War II. Of the thousands of people who died, the horrific tellings of what they saw and what happened to them is a blemish on history. Without a doubt, these actions changed the perspective on war, as this was the only time ato mic weapons have ever been used. The events of Hiroshima and Nagasaki not only altered history, but had a devastatingRead MoreHiroshima And Nagasaki Bombing Of Hiroshima1206 Words   |  5 PagesWar Two Hiroshima and Nagasaki Bombing The Bombing In 1945, the US dropped 2 atomic bombs on the cities Hiroshima and Nagasaki in Japan, causing hundreds of thousands civilian deaths. Some people say that this act helped to end the world war and save more lives, but others think that it was not needed and wasn t the cause of the Japanese surrender. Sequence of Events 5th August 1945 President gives approval to use bombs 6th August 1945 Bombing of Hiroshima 9th August 1945 Bombing of Nagasaki 15th AugustRead MoreThe Bombing Of Hiroshima And Nagasaki1902 Words   |  8 Pages Hiroshima and Nagasaki altered the course of world events by starting the Cold War, ushering advancements in technology, and by influencing cultures worldwide. Occurring on August 6 and August 9 in 1945, the bombing of the cities set of a series of events that would forever change history. The United States and the Soviet Union emerged from the war as superpowers with seemingly limitless power. Their ideologies, however, contrasted greatly, and the once allied nations would turn against each otherRead MoreA Short Note On Hiroshima And Nagasaki And Hiroshima1601 Words   |  7 PagesMight have been those nuclear besieging about japan (HIROSHIMA and NAGASAKI) to 1945 NECESSARY?. Prologue. Then afterward America required effectively tried the nuclear shell over mid-July 1945, those united states president might have been willing to utilize it Likewise a standout amongst those weapons of finishing the second world war. In spite of those confirmation assembled starting with the testing f rom claiming this shell that it required sweeping impacts over different typical bombs, PresidentRead MoreThe Tragedy Of Hiroshima And Nagasaki1422 Words   |  6 PagesPapas 1 Hiroshima â€Å"For those who were there and who survived to recall the moment when man first turned on himself the elemental forces of his own universe, the first instant was pure light; blinding intense heat ... if there was a sound no one heard it. The initial flash spawned a succession of calamities. First came the heat. It lasted only an instant but was so intense that it melted roof tiles, fused the quartz crystals in granite blocks ... and incinerated humans so thoroughly that nothingRead MoreThe Bombing Of Hiroshima And Nagasaki1593 Words   |  7 Pages Bombing of Hiroshima On August 8th 1945 the first atomic weapon, a fission bomb, was dropped on the city of Hiroshima in an attempt to force the Japanese to surrender in World War II (Bombing of Hiroshima and Nagasaki, 2009). This event exposed the danger of nuclear energy. This massive explosion demolished 90 percent of the city and immediately killed 80,000 people. This was only the beginning though, tens of thousands of innocent people died due to the aftermath of radiation exposure for anotherRead MoreThe Bombing Of Hiroshima And Nagasaki1174 Words   |  5 PagesMorality of The Bombings in Hiroshima and Nagasaki There have been various arguments regarding the bombing of Hiroshima and Nagasaki that continually surface as to whether it was necessary or morally right to drop the atomic bomb on Japan. Depending upon whose side of the argument you have heard causes one to question whether this was a morally right or wrong decision that was made. Serious reconciliation is needed due to this event, and both sides of the argument need to be strongly consideredRead MoreThe Crime Of Hiroshima And Nagasaki1543 Words   |  7 PagesThe Crime of Hiroshima and Nagasaki â€Å"For those who were there and who survived to recall the moment when man first turned on himself the elemental forces of his own universe, the first instant was pure light; blinding intense heat ... if there was a sound no one heard it. The initial flash spawned a succession of calamities. First came the heat. It lasted only an instant, but was so intense that it melted roof tiles, fused the quartz crystals in granite blocks ... and incinerated humans so thoroughlyRead MoreThe Bombing of Hiroshima and Nagasaki700 Words   |  3 PagesThe Bombing of Hiroshima and Nagasaki The United States was completely unjustified in dropping the atomic bomb because it was used so we could have a sense of â€Å"power† over the rest of the world. President Harry Truman had paid no heed to his prior statements as to the intended use of the bomb; and not only had it violated the Hague Convention, but it also caused lifelong repercussions for Japan’s land and people. The United States, nearly 70 years later, has yet to apologize to the victims orRead MoreThe Bombing Of Hiroshima And Nagasaki1720 Words   |  7 PagesPart A: Plan of Investigation To what extent did the bomb that was dropped on Hiroshima and Nagasaki, Japan justified? The Manhattan project was the reason the bomb, ‘Little Boy’ and ‘Fat Man’ were dropped in Japan. The Manhattan project was created because America was frightened, that Germany was already creating nuclear bombs. (http://www.history.com/topics/world-war-ii/bombing-of-hiroshima-and-nagasaki) So, America started the project in 1949. The reason Japan became the target was because, Japan

William Wordsworth s `` A Slumber Did My Spirit Seal ``

Poems Assignment William Wordsworth is a British Romanticist that is born in Cockermouth in the Lake District of England in 1770. In the year 1795 he moved with his sister Dorothy Wordsworth to Dorset in the Lake District near his friend Samuel Taylor Coleridge. These two people in the life of William Wordsworth have played an important role in his works, particularly in the â€Å"Lucy Poems†. Wordsworth wrote a series of poems that revolves around the existence of a certain ‘Lucy’ which identity was never known or revealed by Wordsworth himself. William Wordsworth is considered as one of the â€Å"pillars that shaped early English Romantic movement. (Staroň 4)† and the most recognized romantic poems that he wrote is the Lucy poems. The Lucy poems contains five series of poems entitled â€Å"A slumber did my spirit seal†, â€Å"She dwelt among the untrodden ways†, â€Å"Strange fits of passion have I known†, â€Å"Three years she gr ew in sun and shower† and â€Å"I travelled among unknown men† which were arranged in a series by poem experts that studied Wordsworth poems. For this paper we would only be focusing on two poems the â€Å"She dwelt among the untrodden ways† and the â€Å"I travelled among unknown men† as we examine their themes and content. A theory for â€Å"She dwelt among the untrodden ways† is that it was written to â€Å"represent an attempt to give literary expression and distance to Wordsworth s feeling of affection for his sister. (MacGillivray)† But this was never proven as the character of ‘Lucy’ wasShow MoreRelatedA Slumber Did My Spirit Seal854 Words   |  4 PagesPoet William Wordsworth was born on April 7, 1770, in Cockermouth, Cumberland, England. Wordsworth’s mother died when he was 7, and he was an orphan at 13. Despite these losses, he did well at Hawkshead Grammar School—where he wrote his first poetry—a nd went on to study at Cambridge University. He did not excel there but managed to graduate in 1791. Born in England in 1770, poet William Wordsworth worked with Samuel Taylor Coleridge on Lyrical Ballads (1798). A slumber did my spirit seal is a poemRead MoreSummary of She Dwelt Among the Untrodden Ways11655 Words   |  47 PagesThe Lucy poems William Shuter, Portrait of William Wordsworth, 1798. Earliest known portrait of Wordsworth, painted in the year he wrote the first drafts of The Lucy poems[1] The Lucy poems are a series of five poems composed by the English Romantic poet William Wordsworth (1770–1850) between 1798 and 1801. All but one were first published during 1800 in the second edition of Lyrical Ballads, a collaboration between Wordsworth and Samuel Taylor Coleridge that was both Wordsworths first major

Complete Persepolis/Season of Madness Free Essays

The Complete Persepolis/ A Season of Madness These two selections are based on completely different scenarios. One takes place in Iran during its country’s revolution with Marjane, a girl trying to figure out who she is and wants while having to face her countries conflicts that affect her. The other story takes places inside a home were a woman named Fatin feigns madness and is having to do desperate things instead of admitting to an adulterous affair she had. We will write a custom essay sample on Complete Persepolis/Season of Madness or any similar topic only for you Order Now Although these two stories may seem like they have nothing in common, these two selections have certain particular points that can be compared among each other. The three points that can be compared are about the mother, husband, and protagonist positions. Marji’s mother better known as Mrs. Satrapi or Taji s in The Complete Persepolis is a passionate woman, who is upset with the way things are going in Iran, including the elimination of personal freedoms, and violent attacks on innocent people. She actively takes part in her local government by attending many protests. Marjane’s mother is very family oriented. She cares very dearly about her daughter Marjane, so much that she is willing to do anything for her happiness. She and Marjane’s father were the ones who decided to send Marjane to Austria. The reason they did this was because they wanted Marjane to be safe and have a better life. The only way she could be safe is to get away from the war that was going on at the time. Majane’s mother only wants her daughter to be happy. She goes far distances to do so, like going and visiting Marjane in Austria and helping Marjane with her and her husband Reza’s wedding even though she did not agree with it and that shows again that she is willing to do anything for her daughter as long as she’s happy. In A Season of Madness, the mother –in – law shows no compassion. The mother-in-law is a commonly disliked figure in Arab culture, especially when she is the matriarch of the larger family. It seems as if Fatin is being controlled be this older woman that shows to have no interest towards her. At the end of the story when Fatin confesses to her unfaithfulness the mother-in law reacts with a very unlikeable personality with an attitude of her just wanting Fatin out their lives. Then his mother was clasping my hand, twisting her mouth into a grimace of pity and murmuring, â€Å"She’s crazy, poor thing. Nothing can be done for her. † (745) Marjane’s husband Reza served in the Iran army. Reza used to be a womanizer but when he met Marjane that all changed. He was into art just like Marjane, and took it very seriously. He shared love for life like Marjane and he also didn’t take the Iran government too seriously. Him and Marjane dated for a while and ended up getting married but they both changed which lead to fighting which ultimately lead to a divorce. Reza is important because he helped Marjane chase her dream of getting into the career path of art by applying to University of Tehran with her. So overall, Reza was a good husband to her that helped her along the way of finding herself. Fatin’s husband is very compassionate and loving and vows to stay with her no matter what. Poor thing, she’s so young. I swear to god, I’ll take her anywhere in the world to find a cure for her† (745) Fatin’s husband although at a point makes her seem as though she was invisible and almost as childlike only showing that his feelings are sufficient. It seems as if he was being selfish by ignoring all the things she did to get a divorce and still wanting her there with him no matter what. Influenced by her liberal parents, Marji is outspoken, aware of her environment and spends more time reading books than playing with toys. A believer in God and Marxism, and rebellious at times. Marji is a strong girl, who follows in her parents footsteps. Even though Marji ‘s view of the world changes as she grows, from a small little girl to a full grown woman, her feelings on life remain the same and has always been a fighter. She had many experiences throughout her life; she was the new kid at school, had to make new friends, got into the wrong crowd, smoked cigarettes, smoked weed, had boyfriends, and many other things. Marjane strongly believed in fighting for what you believe in. Sometimes her actions seemed rebellious, and they got her into trouble, but this didn’t change her feelings or ambitions. Fatin’s greatest desire is to discover her â€Å"real self† through creativity and independence, and to find her individual place in society. Fatin is suffering by being in a relationship with a man that she does not love. Fatin’s discovery of painting as an outlet is shown when she says â€Å"I stumbled along in my madness, never meeting my real self except when my eyes fell on the watercolors, which the strange light in this African country had inspired me to paint: it was a light that broke the hold of the sun’s burning rays for a short time at daybreak and dusk. I often wondered if I should tear these paintings down from the walls, in case they were what made my husband keep hoping that the old Fatin would return. † (Al-Shaykh 742) Fatin hides her pain and confusion through her paintings because she feels her marriage, children, house and sex is not fulfilling. She turns herself into a really disgusting human by doing things such as not brushing her mouth or not wearing protection during her period. She remains invisible, unrecognized, and a woman without a voice. The protagonists in these two stories seek freedom of expression and look for a voice in their own particular way. They refused to be helpless, unhappy, and an act of their own initiative to reject the role patriarchy has reserved for them. Work Cited The Longman anthology of world literature/David Damrosch, David L. Pike, general editors. – 2nd ed. Satrapi, Marjane. The Complete Persepolis. New York: Pantheon, 2004. Print. www. kirjasto. sci. fi/shaykh. htm www. laits. utexas. edu/doherty/africanwomen. html How to cite Complete Persepolis/Season of Madness, Papers

In 1794 The Temporary Capital Was In An Extreme St Essay Example For Students

In 1794 The Temporary Capital Was In An Extreme St Essay ate Of Political ExcIn 1794 the temporary capital was in an extreme state of political excitement. Federalist Thimas Fitzsimons, was challenged by Republican John Swanwick with vicious charges with the intent to attract voters. Fitzsimonss supporters called Swanwick an unstable person who was unknown by the political public until he got to know the enemies and made friends with them. John won a syunning victory over Fitzsimons, beating seven of the twelve votes and getting fifty-six percent of the votes. 1789 and 1801 were very crucial years for the young America. Franklin had said that Americans had proved that they were able to destroy governments. The candidates for this election were Thomas Fitzsimon, and John Swanwick. Fitzsimons was born in Ireland and later migrated to the colonies before the revolution. He first started low by working for a clerk, then later moved up and married into the principal merchants family. he was the original founders of the Bank of North America, and the president of the Insurance Company of North America. John was a Roman Catholic. He was a member of the Federalist inner circle in Philadelphia and a firm supporter of Alexander Hamilton. Swanwick was born in England. Him and his family arrived in the colonies in the early 1770s. John embraced the Patriot cause. Johnwas hired as a merchant in a firm where is fluency in French and German made him invaluable to the firm. He quickly rose to full partnership in 1783. then in 1794 he bought out his partner share in the company and became full owner. By 1793, he had fallen away from Federalism and had become a Democratic-Republican. The Federalists believed in preserving liberty. It was revealing the rulers who were chosen by the people and the government. Their views on the whisky rebellion were that they vowed not to pay taxes. The democratic-republican wanted war. They were letting the revenue officers arrange themselves immediately under the banner of treasury. The first account of yellow fever appeared toward the latter end of July, in a lodging house in North Water Street. During the month of august the funerals amounted to upwards of three hundred. The disease quickly spread through all sides, and in this month one thousand four hundred were added to this list of mortality. The disease was still progressing and towards the end ninety to one hundred were dyeing daily. The mortality total amounted to four thousand and forty one deaths. Benjamin Rush said to Mrs. Rush that she should be assured that that he would send for her if he would be stricken with the disease, and that he expected anyone else to send for him if they had been stricken down with the disease. The symptoms were followed by stupor, delirium, vomiting, dry skin, cool or cold hands and feet, a feeble slow pulse. The eyes would suffuse with blood, then afterwards become yellow, and then most common the yellow would then cover the whole body. The common remedies for colds had no effect what so ever of yellow fever. The yellow fever commitment was this that followed, Of the eighteen peoplecited for contributions to the Citizens Committee on the Fever, nice were definitely Democratic-Republicans. Of the remaining nice, only one was avowed Federalist. By 1800 most of the country had become involved in the gradual process of party building. By that time the Democratic-Republicans were the dominating political force, although Federalism still retained considerable strength in New England and the middle states. Swanwick had never seen the total triumph of the Democratic-Republicans because he had died in 1798 by yellow fever. Fitzsimons never again sought political office, he focused his energy on his already successful mercantile and banking career. Y 1826 many of the federalist problems had been resolved, but at that same time new issues had arisen that would test the durability of the republic. Andrew Jackson had threatened to break the Jeffersonian coalition, Westward expansion had carried Americans into territories owned by other nations, and Amercian cities such as Philadelphia were growing in both population and socioeconomic problems. .uafdc86c64acfcaac8f0b7722b63b45ff , .uafdc86c64acfcaac8f0b7722b63b45ff .postImageUrl , .uafdc86c64acfcaac8f0b7722b63b45ff .centered-text-area { min-height: 80px; position: relative; } .uafdc86c64acfcaac8f0b7722b63b45ff , .uafdc86c64acfcaac8f0b7722b63b45ff:hover , .uafdc86c64acfcaac8f0b7722b63b45ff:visited , .uafdc86c64acfcaac8f0b7722b63b45ff:active { border:0!important; } .uafdc86c64acfcaac8f0b7722b63b45ff .clearfix:after { content: ""; display: table; clear: both; } .uafdc86c64acfcaac8f0b7722b63b45ff { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uafdc86c64acfcaac8f0b7722b63b45ff:active , .uafdc86c64acfcaac8f0b7722b63b45ff:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uafdc86c64acfcaac8f0b7722b63b45ff .centered-text-area { width: 100%; position: relative ; } .uafdc86c64acfcaac8f0b7722b63b45ff .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uafdc86c64acfcaac8f0b7722b63b45ff .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uafdc86c64acfcaac8f0b7722b63b45ff .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uafdc86c64acfcaac8f0b7722b63b45ff:hover .ctaButton { background-color: #34495E!important; } .uafdc86c64acfcaac8f0b7722b63b45ff .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uafdc86c64acfcaac8f0b7722b63b45ff .uafdc86c64acfcaac8f0b7722b63b45ff-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uafdc86c64acfcaac8f0b7722b63b45ff:after { content: ""; display: block; clear: both; } READ: The most dangerous game EssayWords/ Pages : 705 / 24

Customer segmentation of Hyundai i20 and measurement of customer satisfaction level free essay sample

ACKNOWLEDGEMENT Exchange of ideas generates a new object to work in a better way. Whenever a person is helped and co-operated by other, his heart is bound to pay gratitude and obligation to them. An endeavour is difficult even to initiate without the help of many souls who are always there by the grace of god. I am honoured to be attached with prestigious organization. I extend my sincere gratitude to the management of â€Å"JSV HYUNDAI† for giving me an opportunity to work with them and assisting me in my project whenever required. Though the language is a poor substitute for the sentiments, yet there is no way out to recover to it for expressing my profound gratitude, indebtedness and sincere regards to Ideal Institute of Management Technology for giving me this platform from where I could pursue this internship. I am immensely grateful to Mr. Amit Kumar Srivastava sales manager JSV Hyundai for his constant support and suggestion during the period of my training. We will write a custom essay sample on Customer segmentation of Hyundai i20 and measurement of customer satisfaction level or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Ishan Chandra A7006409011 BBA Vth Semester TABLE OF CONTENTS Chapter No. Topic 1. Introduction 1. 1 Customer 1. 1. 1 Definition of customer 1. 2 Customer Profiling 1. 3 Customer satisfaction 1. 3. 1 The purpose of business 1. 3. 2 Definition of customer satisfaction 1. 3. 3 Measuring customer satisfaction 1. 3. 4 Importance of customer satisfaction 2. Problem Statement 2. 1 Scope of the project 2. 2 Objective of the project 2. 3 An Industry overview 2. 3. 1The four wheeler industry in India 2. 4 Company profile 2. 5 About the car 3. Research Methodology 3. 1 Research method 3. 2 Data source 3. 3 Target population Sampling plan 3. 4 Target areas 3. 5 Data processing 4. Results Discussions 4. 1Building of customer profile 4. 1. 1. Gender 4. 1. 2. Age 4. 1. 3. Family status 4. 1. 4. Educational qualification 4. 1. 5. Occupation 4. 1. 6. Monthly household income 4. 1. 7. Budget decision 4. 1. 8. Driving scenario 4. 2 Analysis of customer profile 4. 3 Other important information regarding the Verna customers 4. 3. 1 Purchase criteria 4. 3. 1. Source of information 4. 4Analysis of customer satisfaction 4. 5. 1 Audio system 4. 5. 2 Overall styling of the car 4. 5. 3 Additional features 4. 6 Exterior styling of the car 4. 7 Interior styling of the car 4. 8 Luggage space 4. 9 Performance of the car 4. 10 Overall performance of the car 4. 11 Safety features 4. 12 Pricing of the car 4. 13 Accessory package 4. 14 Strengths shortcomings of the car 4. 15Findings 4. 16Limitations 5. Recommendations conclusions 5. 1 Recommendations 5. 2 Conclusions 6. Appendix Annexure I – Questionnaire Annexure II – Reference CHAPTER I: Introduction 1. 1 CUSTOMER: Customers are the most important people for any organization. They are the resource on which not only the success, but the entire existence of any business depends. A customer, also client, buyer or purchaser is usually used to refer to a current or potential buyer or user of the products of an individual or organization, mostly called the supplier or seller. However the term customer also includes by extension anyone who uses or experiences the services of another. The word derives from custom, meaning habit; a customer was someone who frequented a particular shop, who made it a habit to purchase goods of the sort the shop sold there rather than elsewhere, and with whom the shopkeeper had to maintain a relationship to keep his or her custom, meaning expected purchases in the future. The cliches customer is king or customer is god or the customer is always right are most frequently used in the marketing world and also indicate the importance of customers to businesses. The importance of the customers for any business can be understood by looking at the huge expenditures that are being incurred by various companies for satisfying and retaining their customers. Before discussing further about customer and customer satisfaction we should first try and understand the meaning of the word â€Å"Customer†. 1. 2 Customer Profiling: Customer profile may be defined as customer description that includes demographic, geographic and psychographic characteristics, buying pattern, creditworthiness, purchase history etc. This description may include information pertaining to the income level, Occupation, level of education, age, gender, hobbies, and/or area of residence. For example, magazine advertising salespeople provide advertisers with customer profiles describing the type of person who will be exposed to the advertisements in that magazine. The description may include income, occupation, level of income, occupation, level of education, age, gender, hobbies, area of residence etc. These customer profiles which are built by the companies help them to understand their customers better. Using this customer profile the companies are able to identify and segment their potential customers. 1. 3 CUSTOMER SATISFACTION: The word satisfaction comes from the Latin words ‘satis’ (enough) and ‘facere’ (to do or make). These words suggest the true meaning of satisfaction, which is fulfilment. Managerially, fulfilment usually translates to solving problem satisfying the customer is not enough. To produce high level of customer loyalty, businesses need to move beyond more satisfaction, to customer delight. According to K. Keller- Customer satisfaction is the perception of the customer that the outcome of a business transaction is equal to or greater than his/her expectation. 1. 3. 3 Measuring customer satisfaction: There are several ways to gather input from customers. The easiest way to find out how customers feels and what they want is to ask them. If you have only 20 customers, you can talk to each one personally. The advantage of this approach is that youll get a personal feel for each customer. The disadvantage is that youll gather different information from each customer depending on how the conversation goes. Some of the ways in which you can approach the customer are listed below: 1st. Customer Survey Customer surveys with standardized survey questions insure that you will collect the same information from everyone. Remember that few of your customers will be interested in filling out a questionnaire. Its work for them without much reward. By launching a customer survey as an attempt to find out how we can serve you better your customers will feel less put upon. Here are a few of the possible dimensions you could measure: Quality of service. Speed of service. Pricing. Complaints or problems. Trust in your employees. The closeness of the relationship with contacts in your firm. Types of other services needed. One’s own position in clients minds. 2nd. Focus Groups Focus groups are good ways to get informal input from a group of customers or prospects. You bring in 5-10 customers or prospects and ask them questions or have them react to material. You can pay a professional facilitator and videotape the whole session, or just lead an informal discussion yourself. In either case, you have a chance to gather ideas about customer needs, reactions to your company, suggestions for new services, and so forth. In addition to individual responses, you get ideas that develop as the group reacts to each others responses. 3rd. Client Advisory Groups One way to get regular input from customers is to put together an advisory group. This can act like a focus group, but is set up to provide input over time. You may pay members, or simply buy them dinner every quarter. There are many benefits to such groups. They give you a source of input from the customer viewpoint. They provide a sounding board for specific questions. They enhance your relationship with good customers who become more committed to your success. And they can move relationships with prospects ahead. 1. 3. 4 Importance of customer satisfaction: Why Customer Satisfaction? A customer is satisfied only when he is getting quality product and quality service which he perceives. If a company is able to provide both, this will lead to customer satisfaction. A satisfied customer will develop loyalty towards the company and will buy product of same company again and again. At the same time he will recommend companys product to others. This will help company in getting new customers. As a result companys sale will increase and profits will rise. Dissatisfied customer on an average will tell 12 others not to buy a product of the company. With internet and other information technology tools this number could go up to 10,000. This will affect the image of the company and will result in loss of sale and profit. The cost of acquiring new customer is 5 times more than keeping the old one. The old customer will remain with a company only if they are satisfied with the services provided by the company. If a customer has a major complaint, 91 % of such customers will not buy from the company again. If the problem is resolved quickly, 82% of them will return. So a company should see that it is able to meet expectations of each and every customer and should not delay in solving customers complaint. CHAPTER II: Problem Statement 2. 1 Scope Of The Project: i. A detailed study of the four wheeler industry in India, ii. A brief study about functioning of Hyundai Motors India ltd. (HMIL) iii. Understanding the customer profile for the new Hyundai Fluidic Verna, iv. Understanding and analyzing the level of satisfaction or dissatisfaction among the customers of the new Honda city the reasons for the same. 2. 2 Objectives Of The Project: i. To understand the detailed profile of the customers of the Hyundai i20. ii. To evaluate the level of satisfaction or dissatisfaction among the customers of the Hyundai i20 the reasons for the same. In order to achieve the above stated objectives the researcher found it necessary to gather information pertaining to the following: i. Indian four-wheeler Industry, ii. Hyundai and iii. Hyundai i20 2. 3 AN INDUSTRY OVERVIEW: 2. 3. 1 The four wheeler industry in India: Background The four wheeler industry in India has not quite matched up to the performance of its counterparts in other parts of the world. The primary reason for this has been the all-pervasive regulatory atmosphere prevailing till the opening up of the industry in the mid-1990s. The various layers of legislative Acts sheltered the industry from external competition for a long time. Moreover, the industry was considered low-priority as cars were thought of as unaffordable luxury. Until the early 1990s, the automotive sector in India was highly protected. This was in the form of steep import tariffs and measures that restricted the participation of foreign companies. Hindustan Motors (HM) and Premier Automobile (PAL) that were set up in 1940s dominated the vehicle market and industry. In the 1950s, the arrival of Tata Motors, Bajaj Auto, and Mahindra Mahindra led to steadily increasing vehicle production in India, while the 1960s witnessed the establishment of the two- and three-wheeler industry in India. However, the automotive industry witnessed tremendous growth after the entry of Maruti Udyog in the 1980s. In 1983, the government permitted Suzuki for some time, the only FDI player to enter the market in a joint venture with Maruti a state operated enterprise at the time. Ten years later, as part of a broader move to liberalise its economy, India de-licensed passenger car manufacturing and opened it up further to foreign participation. That brought a wave of FDI to Indias vehicle industry. Import barriers have been progressively relaxed. Today, almost all of the major global players are present in India. The automotive industry is today a key sector of the Indian economy and a major foreign exchange earner for the country. 2. 4. 1(c) Market Share scenario in the car industry: (i) Passenger Cars segment: 2. 5 COMPANY PROFILE: Hyundai is a group of companies (or chaebol) founded in South Korea by one of the most famous businessmen in Korean history: Chung Ju-Yung. The first Hyundai Company was founded in 1947 as a construction company by Chung, after his previous efforts running a rice store and an auto-repair business had to be abandoned due to difficulties with the Japanese military government of Korea. Two of the best-known Hyundai divisions are Hyundai Motor Company, the worlds fourth largest automobile manufacturer by volume as of January 2011, and Hyundai Heavy Industries, the worlds largest shipbuilder. Other companies currently or formerly controlled by members of Chungs extended family may be loosely referred to as a part of the Hyundai chaebol. Hyundai in India Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC), South Korea and is the largest passenger car exporter and the second largest car manufacturer in India. HMIL presently markets 7 models of passenger cars across segments. The A2 segment includes the Santro, i10 and the i20, the A3 segment includes the Accent and the Verna, the A5 segment includes the Sonata Transform and the SUV segment includes the Santa Fe. 2. 6 About the Car: 2. 6. 1 The Hyundai i20 The Hyundai i20 is a super-mini/subcompact car, made its debut at the Paris Motor Show in October 2008 and went on the sale in December 2008 in India to fit between the i10 and i30. It is a front-wheel drive car, and is available in three and five door versions. The i20 replaces the Getz in most markets but in the UK and India, the Getz will still be available for the time being. The i20 is assembled in Turkey (Izmit plant) for the European market and in Sriperumbudur (near Chennai), India for sale in Asia and Oceania CHAPTER III: Research Methodology RESEARCH METHODOLOGY: There were several methodologies of research that the researcher could have utilized to collect information regarding customer satisfaction. Some of the more commonly used strategies are: i) written survey, ii) telephone surveys, iii) focus groups, iv)in-depth interviews etc. However factors such as information need, resources, accessibility to customers, sample to be used, time etc. had to be considered prior to selection of a methodology. 3. 1 Research Method: For this particular study, the method of acquiring information from the customer needed to be both easy to use and understand. Therefore the researcher decided to use the written survey method. Under this method, the information was collected from the customers using a research instrument called a Questionnaire (which was prepared by the researcher himself). This questionnaire was a structured questionnaire, which had definite, concrete and predetermined questions. These questions were presented with exactly the same wording and in the same order to all the respondents. The questionnaire consisted of both closed ended open ended questions. 3. 2 Data Source: The research makes use of both Primary Secondary Data. a. Primary Data: The customer survey was based on the primary data which was collected by the researcher through one to one interaction with the customers, using the questionnaire. b. Secondary Data: use of secondary data was also made in the research. The purpose was to gather information as to who is a customer, what is customer satisfaction, information pertaining to four-wheelers market, company profile research papers on customer satisfaction. This secondary data was collected from various websites, Magazines broachers, management books and articles. 3. 3 Target population Sampling plan: The target population consisted of all the existing customers of the Hyundai i20 and the research area was Lucknow. Out of the entire target population the researcher decided to draw a sample of 200 customers, for the purpose of this report. These samples were chosen on the basis of simple random sampling. 3. 4 Target Areas: In order to conduct the survey and meet the targeted audience the researcher visited various places. These places included: i) Company Dealerships Service Centres (JSV Hyundai), ii) Petrol pumps, iii) Shopping malls, (which included the West End mall Fun republic mall). 3. 5 Data processing: The data collected from the respondents, through the questionnaire, was recorded in an excel sheet which was then converted into SPSS database for analysis procedure. This data has been displayed in the report using graphical presentations (pie-charts, bar diagrams, histograms etc. ) and tabulations. CHAPTER IV: Results Discussions RESULTS: On the basis of the survey conducted under the project, using the questionnaire (Refer to Annexure), the following data was collected. This data has been analysed using various software such as Microsoft Excel, Microsoft Word SPSS and has been depicted using various Graphs, tables etc. 4. 1 BUILDING OF CUSTOMER PROFILE: 4. 1. 1 GENDER: Table 1. 1 Frequency Percentage Male 175 87. 50% Female 25 12. 50% Total 200 100% Fig. 1. 1 As shown above out of 200 respondents 175 were Males, where as only 25 respondents were Females. i. e. 87. 50% of the respondents were male. The main reason for this may be the fact that only 25. 6% of the women in India are working. 4. 1. 2 AGE: Fig. 1. 2 On the basis of the responses from the respondents, it was found that more than 36% of the customers belong to the age group ranging from 41 to 50 years, nearly 30% of the customers lie in the age group of 31 to 40 years nearly 20% of the customers belong to the age group of 51 to 60 years. Hyundai Motors India Ltd. had launched this car with an aim of capturing the customers of a younger age group i. e. 25 to 45 years. However, as the survey revealed that the majority of the customers belong to the age group of 40 to 50 years. This is mainly due to the fact that the Hyundai i20 has ended up costing much more than what was planned at the time of its launch in India. 4. 1. 3 FAMILY STATUS: The figure above shows that out of the 200 respondents 161 were married and had kids, whereas 27 respondents were married but did not have kids. And the rest of the respondents (i. e. 12) were yet unmarried. 4. 1. 4EDUCATIONAL QUALIFICATION: Table 1. 4 Fig. 1. 4 The data above shows that 148 out of 200 all new Honda City customers were Graduates, whereas 46 customers were Post Graduates only 6 customers were Under Graduates. 4. 1. 5OCCUPATION: Table 1. 5 Frequency Percentage Business 139 69. 50% Service 38 19% Self-Employed 19 9. 50% Students 4 2% Total 200 100 Fig. 1. 5 As shown above out of 200 respondents, 139 respondents were businessmen, 38 respondents belonged to the service class, 19 respondents were self employed (i. e. were professionals such as Charted Accountants, Doctors, Lawyers etc. ). One of the main reasons behind businessmen being the major buyers of the All New Hyundai Fluidic Verna could be the higher average income of the businessmen in India i. e. around Rs. 1,00,000 per annum(Source: Invest India Incomes Savings Survey 2007) 4. 1. 6Monthly Household Income: Table 1. 6 Fig. 1. 6 As shown in the above graph, nearly half of the customers lie in the income segment of Rs. 75,001 to 1,00,000 and more than 27% of the customers belong to the income of Rs. 100,001 to 1,25,000. In India where more than 25% of the people live below the poverty line (Source: CIA Factbook 2008) and the average income is only around Rs. 29500 (Source: Financial Express) this car (costing more than Rs. 6. 0 lacs) seems to cater an extremely small segment of customers. 4. 1. 7 BUDGET DECISION: Table 1. 7(a) Frequency Percent Valid Percent Cumulative Percent Pre decided 154 77. 0 77. 0 77. 0 Not decided 46 23. 0 23. 0 100. 0 Total 200 100. 0 100. 0 Table 1. 7(b) Amount Frequency Percentage 6,00,00 to 8,00,000 12 7. 8% 8,00,001 to 10,00,000 76 49. 3% 10,00,001 to 12,00,000 66 42. 9% Total 154 100% Table 1. 7(ab) and Fig. 1. 7 (ab) show that 77% of the respondents decided their budget before going to purchase the car and out of these nearly 50% of the people had set their budgets between Rs. 8,00,000 to Rs. 10,00,000. 4. 1. 8 DRIVING SCENARIO: Fig. 1. 8 As shown above nearly 70% of the respondents interviewed drive their car on their own, whereas for around 22% of the respondents their car was driven by the chauffeurs (drivers). 4. 2 ANALYSIS OF CUSTOMER PROFILE: By analyzing the data collected above, it can be said that usually the profile of an all new Honda City customer would look as follows: The Customer would usually be a Male, who belongs to the age group of 41 to 50 years, is married and has kids. He would usually be a Graduate who runs his own business and earns a monthly income of around Rs. 75,000 to 1,00,000(or higher). The analyses also show that while buying the car the customers have a pre-decided budget of around Rs. 6 lacs to 9 lacs. The customers usually drive their car on their own. 4. 2 Other important information regarding the customers: 4. 3. 1 PURCHASE CRITERIA: Key Factors Considered Before Buying A Car: 1. Brand Name: Section I. 1 2. Price Of The Car: Table 3. 1(b) Frequency Percent Valid Percent Cumulative Percent Yes 60 30. 0 30. 0 30. 0 No 140 70. 0 70. 0 100. 0 Total 200 100. 0 100. 0 3. Interior Styling: 4. Performance When the customers were asked that, what were the key factors that they considered while buying the car? i. 126 out of 200 respondents agreed that Brand Name was a key factor that was considered while buying the car. ii. 60 out of 200 respondents said that price of the car was an important while buying the car. iii. 52 out of all the respondents agreed that Exterior styling was an important criterion while buying the car. iv. 39 out of 200 respondents considered interior styling to be a key factor. v. 27 respondents believed that the performance of the car was an important consideration for buying the car. The possible reason behind the importance of Brand name while purchasing a car is the fact that Brand name is considered an indicator of the performance and quality of the product. It can also be seen that price of the car is also among the top priorities for the price sensitive Indian customer. However the fact that the Brand name comes before the price, shows that the Indian customers are willing to pay lavish amounts if such prices are justified by the quality provided. Similar results were depicted by a research conducted by The National Council of Applied Economic Research in automobile industry, which broke the myth that Maruti 800 (A. C. variant) Hyundai Santro (A. C. variant with power steering) would not sell due to their high prices. However both the cars were welcomed by the Indian customers with open arms. 4. 2. 1 Source of Information: As shown above, according to more than 55% of the respondents who were interviewed, while buying a car they consult their friends and family for the information about the car. This shows that Word Of Mouth is the most important source of information for a buyer while buying the car. Word of mouth is considered to be one of the most economical yet immensely important sources of advertisement for any company but in order to spread a positive word of mouth the company needs to provide maximum possible satisfaction value to the customers. The survey also shows that internet T. V. were among the other important sources for information. However these forms of media still remain under used in India, by Honda. 4. 3 Analysis Customer Satisfaction: 4. 3. 1 Audio System: Fig. 5. 1 The customer survey revealed that out of all the respondents, more than 56% of the respondents were satisfied with the performance of their cars audio system and 14% of them were highly satisfied. Whereas around 11% of the respondents were indifferent towards the same. Another 8% of the respondents were dissatisfied with the performance and 3% of them seemed to be highly dissatisfied. The leftover 7. 5% of the respondents did not comment as they owned the 1. 5E variant of the all new Honda City which does not have an audio system. Despite the high rate of satisfaction among the respondents, regarding the performance sound quality of the audio system, more than 78% of the respondents complained about the absence of a CD/Cassette player in 1. 5 S(MT AT). And almost all the 1. 5E variant owners suggested that an audio system should be added to the car as a basic feature. 4. 3. 2 Overall Styling Features: Fig 5. 3 When the customers were asked to score the main features of their all new Hyundai i20 on a scale of 1 to 5. The above responses were observed by the researcher. On the basis of the data collected above it can be seen that almost everybody is happy with the main features of the car. 4. 3. 3 Additional features: Table S. NO. Requested Feature Frequency Percentage Price willing to pay(in Rs. ) 1. CD/Cassette player 197 98. 5% Nil (Free of cost) 2. Alloy Wheels 191 95. 5% 12,000 to 15,000 3. Side Air Bags 132 66% 5,000 to 7,000 4. Rear Parking Sensors 96 48% 1,800 to 3,000 5. Navigation 82 41% 10,000 to 15,000 When the respondents were asked whether they would like some new features to be introduced as standard to their all new Hyundai i20 the price they were willing to pay for the same, the researcher found the above stated results. Although both the CD/Cassette player the Alloy wheels are available in the accessory packages provided by Hyundai, the customers feel that both the things are being sold at a very high price. The cost of alloy wheels in the accessory package is Rs. 42,000 while they are available in the aftermarket for Rs. 15,000 to 20,000. Exterior Styling of the Car: The results show that almost all the respondents were happy with the styling and exterior looks of the car. As none of the respondents rated the car below 3 on a scale of 5. 4. 3. 4 Interior Styling: (a) Accessing from the Driver’s seat: Leg Head Room Audio (Performance Control) Air conditioner Score Frequency Percentage Cumulative percentage 2 5 2. 5% 2. 5% 3 74 37% 39. 5% 4 118 59% 98. 5% 5 3 1. 5% 100% Total 200 100% When the customers were asked to mark certain interior features of their all new Hyundai i20 on a scale of 1 to 5, they gave the above stated responses. The results show that although the customers are happy with these features, some customers have complained about the inefficient performance of the air conditioner. According to such people the cooling of the air conditioner does not match their expectations. Accessing from the rear seat: